Article
Think, Feel, Do: The 3 Hallmarks of Engaging Healthcare Marketing
Understanding how to leverage what healthcare stakeholders in your community "think, feel, and do" will help you better engage with your patients and deliver on strategic healthcare marketing outcomes that matter.
1 minute read
Article
Beyond Patient Satisfaction: How MarketVoice Illuminates Patient Understanding
Move beyond traditional market research to achieve patient understanding that drives optimal strategic outcomes for healthcare marketers.
3 minute read
Article
Mapping Consumer Journeys (and More) for Effective Healthcare Marketing
Today’s healthcare consumers have a multitude of information and technology at their fingertips. How do we grapple with this dynamic in healthcare marketing and strategy? Mapping is key.
6 minute read