Public health succeeds when it goes beyond information delivery to build trust, shift behaviors and systems, and resonates with the needs of the communities served. LIFT combines human-centered research with strategic storytelling to uncover the emotional truths, cultural dynamics, behavioral barriers, and complex systems that shape outcomes—helping leaders design strategies and narratives that truly connect.
Public Health
“An understood and educated healthcare consumer is a competent healthcare consumer. This is why we partnered with LIFT—not only have they helped us impact important service line metrics, they are helping us redefine what it means to market to our amazing and diverse community.”
LIFT helps public and population health organizations
Understand perceptions, behaviors, and cultural dynamics.
Build coalitions and strategic partnerships that create positive change in their community.
Craft messaging that educates, inspires, and drives action.
