While every sector of healthcare operates within its own pressures and complexities, one underlying challenge remains consistent: understanding the human realities shaping behavior and decision-making.
We apply the same disciplined approach to human understanding across a diverse landscape within the healthcare industry.
hospitals & Health Systems
LIFT Healthcare works with hospitals and health systems to uncover the human, operational, and market realities shaping performance, trust, engagement, access, and growth across the enterprise.
Through qualitative, and quantitative inquiry—often integrated with operational and performance data—we curate a higher level of understanding and intelligence. We help organizations see what is driving outcomes beneath the surface, why those realities are emerging, and how to respond with greater strategic clarity across growth, operations, access, communications, and experience.
Pharma & Life Sciences
LIFT Healthcare helps pharma and life sciences organizations understand how disease, treatment, risk, and care are experienced by patients, caregivers, and clinicians in real-world conditions.
We translate lived experience into strategic clarity. The result is more aligned communications, stronger engagement, and support systems designed more closely around human reality.
LIFT Healthcare partners with academic medical centers, hospital-based research programs, and independent research institutions (including PCORI, NIH, and other federally funded organizations) to understand the human and behavioral realities shaping research.
We help organizations understand what participants, caregivers, investigators, and research teams need in order to engage, remain involved, and succeed over time. Translating those insights into clearer recruitment strategies, stronger engagement systems, and more effective overall study performance.
public health
LIFT Healthcare partners with public and population health organizations working to improve outcomes in environments where trust, behavior change, engagement, and community alignment matter deeply.
We help organizations understand the cultural, behavioral, emotional, and social realities shaping health decisions and outcomes. We translate that understanding into clearer strategy, stronger engagement systems, and communications that resonate more authentically with the communities you are intended to serve.
