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White Paper

Using Real-World Qualitative Evidence to Illuminate the Patient Voice

In this informative white paper, learn how we use ethnography and the protocols of design thinking to document the unique perspectives of patients, caregivers, and clinicians, and to help our partners gain a deeper understanding of important patient-focused realities.
1 min read

White Paper

Become a Better Marketer with Qualitative Healthcare Market Research

Learn more about how to use quantitative and qualitative data to inform your healthcare marketing strategy in this timely and relevant white paper.
1 min read